/* ARK Media — site.css · v2 video-first */
@font-face{font-family:"Archivo";src:url("archivo.woff2") format("woff2");font-weight:100 900;font-stretch:62% 125%;font-style:normal;font-display:swap}

:root{
  --bk:#16130D;       /* brand ink */
  --bk2:#1D1A13;
  --bk3:#26221A;
  --wh:#FBF8F1;       /* brand ivory */
  --off:#FBF8F1;
  --gray:#ADA597;      /* secondary text on ink (7:1) */
  --gray-l:#5F574A;    /* secondary text on ivory (6.7:1) */
  --line:rgba(251,248,241,.12);
  --line-l:rgba(22,19,13,.14);
  --gold:#AE823A;      /* brand gold: action + emphasis */
  --gold-hi:#C29448;
  --font:"Archivo",system-ui,-apple-system,"Segoe UI",Roboto,sans-serif;
  --wrap:1280px;
  --gut:clamp(20px,4.5vw,56px);
  --sec:clamp(88px,12vw,168px);
  --r:14px;
}

*,*::before,*::after{box-sizing:border-box}
html{-webkit-text-size-adjust:100%;scroll-behavior:smooth;scroll-padding-top:80px}
@media (prefers-reduced-motion:reduce){html{scroll-behavior:auto}}
body{margin:0;background:var(--bk);color:var(--wh);font-family:var(--font);font-size:18px;line-height:1.55;font-weight:400;font-stretch:100%;-webkit-font-smoothing:antialiased;text-rendering:optimizeLegibility}
img,video{max-width:100%;display:block}
a{color:inherit}
p{margin:0 0 1em}
h1,h2,h3{margin:0;font-weight:850;font-stretch:68%;text-transform:uppercase;line-height:.88;letter-spacing:-.005em}
.wrap{max-width:var(--wrap);margin:0 auto;padding:0 var(--gut)}
.skip{position:absolute;left:-9999px;top:0}
.skip:focus{left:16px;top:16px;z-index:100;background:var(--gold);color:var(--bk);padding:10px 16px}
:focus-visible{outline:2px solid var(--gold);outline-offset:3px}
.gold{color:var(--gold)}

/* ---------- dot ---------- */
.dot{display:inline-block;width:.5em;height:.5em;border-radius:50%;background:var(--gold);flex:none}
.dot.live{animation:blink 1.6s steps(1,end) infinite}
@keyframes blink{50%{opacity:.25}}
@media (prefers-reduced-motion:reduce){.dot.live{animation:none}}

/* ---------- header ---------- */
.hdr{position:fixed;top:0;left:0;right:0;z-index:50;transition:background .3s,border-color .3s;border-bottom:1px solid transparent}
.hdr.solid,.sub .hdr{background:rgba(22,19,13,.88);backdrop-filter:blur(12px);-webkit-backdrop-filter:blur(12px);border-bottom-color:var(--line)}
.hdr .wrap{display:flex;align-items:center;justify-content:space-between;height:72px;gap:24px}
.logo{display:flex;align-items:center;gap:10px;font-weight:850;font-stretch:75%;font-size:22px;letter-spacing:.04em;text-transform:uppercase;text-decoration:none;white-space:nowrap}
.logo svg{width:44px;height:auto;color:var(--gold);flex:none}
.ftr .logo svg{width:36px}
.nav{display:flex;align-items:center;gap:34px}
.nav a{text-decoration:none;font-size:14px;font-weight:600;letter-spacing:.08em;text-transform:uppercase;color:var(--gray);transition:color .2s}
.nav a:hover{color:var(--wh)}
.nav .btn{color:var(--bk)}
@media (max-width:760px){.nav a:not(.btn){display:none}.hdr .btn{padding:12px 16px;font-size:13px}}

/* ---------- buttons ---------- */
.btn{display:inline-flex;align-items:center;justify-content:center;gap:10px;font-family:var(--font);font-weight:700;font-size:15px;letter-spacing:.06em;text-transform:uppercase;text-decoration:none;padding:18px 26px;border:0;border-radius:999px;cursor:pointer;background:var(--gold);color:var(--bk);transition:background .2s,transform .2s}
.btn:hover{background:var(--gold-hi)}
.btn:active{transform:scale(.98)}
.btn .arr{transition:transform .2s}
.btn:hover .arr{transform:translateX(3px)}
.btn-ghost{background:transparent;color:var(--wh);box-shadow:inset 0 0 0 1.5px rgba(255,255,255,.35)}
.btn-ghost:hover{background:rgba(255,255,255,.08)}
.link{font-weight:700;text-decoration:none;border-bottom:2px solid var(--gold);padding-bottom:3px;text-transform:uppercase;letter-spacing:.06em;font-size:14px}
.link:hover{color:var(--gold)}

/* ---------- labels ---------- */
.label{display:inline-flex;align-items:center;gap:10px;font-size:13px;letter-spacing:.16em;text-transform:uppercase;font-weight:700;color:var(--gray);margin-bottom:24px}
.light .label{color:var(--gray-l)}

/* ---------- reel tile ---------- */
.reel{position:relative;aspect-ratio:9/16;border-radius:var(--r);overflow:hidden;background:var(--bk3);isolation:isolate}
.reel video,.reel img{position:absolute;inset:0;width:100%;height:100%;object-fit:cover}
.reel::after{content:"";position:absolute;inset:0;background:linear-gradient(180deg,rgba(0,0,0,.35) 0%,transparent 22%,transparent 55%,rgba(0,0,0,.8) 100%);z-index:1;pointer-events:none}
.reel .ov{position:absolute;inset:auto 0 0 0;padding:14px;z-index:2;display:flex;flex-direction:column;gap:4px}
.reel .ov b{font-weight:850;font-stretch:68%;text-transform:uppercase;font-size:clamp(18px,1.6vw,22px);line-height:1}
.reel .ov span{display:flex;align-items:center;gap:6px;font-size:12px;font-weight:600;letter-spacing:.04em;color:rgba(255,255,255,.88)}
.reel .ov span svg{width:10px;height:10px}
/* no footage yet: deliberate gold typographic card */
.reel.ph{background:var(--gold);color:var(--bk)}
.reel.ph::after{display:none}
.reel.ph .ov span{color:rgba(22,19,13,.75)}
.reel.ph .big small{color:rgba(22,19,13,.8)!important}
.reel.ph .play{display:none}

/* ---------- hero ---------- */
.hero{position:relative;min-height:min(100svh,980px);display:flex;align-items:flex-end;overflow:hidden;padding:120px 0 clamp(40px,6vw,72px)}
.wall{position:absolute;top:-12%;bottom:-12%;right:-4%;width:60%;display:grid;grid-template-columns:repeat(4,1fr);gap:14px;transform:rotate(-5deg);z-index:0}
.col{overflow:hidden}
.track{display:flex;flex-direction:column;gap:14px;animation:up var(--d,48s) linear infinite}
.col:nth-child(even) .track{animation-direction:reverse}
@keyframes up{to{transform:translateY(calc(-50% - 7px))}}
@media (prefers-reduced-motion:reduce){.track{animation:none}}
.hero::before{content:"";position:absolute;inset:0;z-index:1;background:linear-gradient(180deg,rgba(22,19,13,.9) 0%,rgba(22,19,13,0) 16%),linear-gradient(90deg,var(--bk) 0%,var(--bk) 36%,rgba(22,19,13,.88) 50%,rgba(22,19,13,.35) 72%,rgba(22,19,13,.08) 100%),linear-gradient(0deg,var(--bk) 0%,transparent 26%)}
.hero .wrap{position:relative;z-index:2;width:100%}
.kicker{display:flex;align-items:center;gap:12px;font-size:13px;font-weight:700;letter-spacing:.18em;text-transform:uppercase;color:var(--gray);margin-bottom:24px}
.h1{font-size:clamp(58px,8.6vw,140px);max-width:7.4em}
.hero .lead{font-size:clamp(18px,1.5vw,21px);color:#D9D2C3;max-width:30em;margin:28px 0 34px}
.cta-row{display:flex;flex-wrap:wrap;align-items:center;gap:14px 16px}
.micro{font-size:14px;color:var(--gray);margin:16px 0 0}
.stats{display:flex;flex-wrap:wrap;gap:24px 56px;margin-top:clamp(44px,6vw,72px);padding-top:26px;border-top:1px solid var(--line)}
.stats b{display:block;font-weight:850;font-stretch:68%;font-size:clamp(40px,5vw,64px);line-height:.9}
.stats span{display:block;font-size:13px;letter-spacing:.1em;text-transform:uppercase;color:var(--gray);margin-top:8px;font-weight:600}
@media (max-width:860px){
  .hero{min-height:auto;padding:0 0 40px;display:block}
  .wall{position:relative;top:auto;bottom:auto;right:auto;left:-8%;width:116%;height:64svh;min-height:430px;grid-template-columns:repeat(3,1fr);transform:rotate(-5deg);gap:10px;margin:-20px 0 -24svh}
  .wall .col:nth-child(4){display:none}
  .track{gap:10px;animation-name:upm}
  @keyframes upm{to{transform:translateY(calc(-50% - 5px))}}
  .wall{margin-bottom:-16svh}
  .wall .ov{display:none}
  .hero::before{background:linear-gradient(180deg,rgba(22,19,13,.85) 0%,rgba(22,19,13,0) 14%),linear-gradient(0deg,var(--bk) 0%,var(--bk) 52%,rgba(22,19,13,.75) 64%,rgba(22,19,13,.15) 86%)}
  .stats{display:grid;grid-template-columns:repeat(3,auto);justify-content:space-between;gap:12px}
  .stats b{font-size:36px}
  .stats span{font-size:11px;letter-spacing:.06em}
}

/* ---------- ticker ---------- */
.ticker{border-top:1px solid var(--line);border-bottom:1px solid var(--line);overflow:hidden;padding:20px 0;white-space:nowrap;display:flex}
.ticker .row{display:flex;flex:none;align-items:center;gap:28px;padding-right:28px;animation:side 70s linear infinite}
.ticker span{font-weight:850;font-stretch:68%;text-transform:uppercase;font-size:clamp(24px,2.6vw,34px);letter-spacing:.01em;color:#F1EBDF}
.ticker .dot{width:8px;height:8px}
@keyframes side{to{transform:translateX(-100%)}}
@media (prefers-reduced-motion:reduce){.ticker .row{animation:none}}

/* ---------- sections ---------- */
.sec{padding:var(--sec) 0}
.light{background:var(--off);color:var(--bk)}
.head{display:flex;flex-wrap:wrap;justify-content:space-between;align-items:flex-end;gap:24px 48px;margin-bottom:clamp(44px,6vw,72px)}
.head h2{font-size:clamp(46px,7.4vw,112px);max-width:9em}
.head p{max-width:26em;font-size:18px;color:var(--gray);margin:0}
.light .head p{color:var(--gray-l)}

/* ---------- work (case reels) ---------- */
.work{display:grid;grid-template-columns:repeat(4,1fr);gap:18px}
.reel .big{position:absolute;left:14px;right:14px;bottom:46px;z-index:2;font-weight:850;font-stretch:66%;font-size:clamp(52px,5.4vw,84px);line-height:.85}
.reel .big small{display:block;font-size:12px;font-stretch:100%;font-weight:700;letter-spacing:.1em;text-transform:uppercase;margin-top:8px;color:rgba(255,255,255,.88)}
.work .card p{margin:14px 2px 0;font-size:15px;color:var(--gray);line-height:1.45}
.work .card p b{color:var(--wh);font-weight:700}
@media (max-width:980px){
  .work{grid-template-columns:none;grid-auto-flow:column;grid-auto-columns:minmax(230px,68%);overflow-x:auto;scroll-snap-type:x mandatory;margin:0 calc(var(--gut)*-1);padding:0 var(--gut) 8px;scroll-padding:0 var(--gut);scrollbar-width:none}
  .work::-webkit-scrollbar{display:none}
  .work .card{scroll-snap-align:start}
}
.work-foot{display:flex;flex-wrap:wrap;justify-content:space-between;align-items:center;gap:20px;margin-top:40px;padding-top:28px;border-top:1px solid var(--line)}
.work-foot p{margin:0;color:var(--gray);font-size:17px}
.work-foot p b{color:var(--wh)}

/* ---------- statement ---------- */
.statement h2{font-size:clamp(44px,7.4vw,118px);max-width:11em}
.statement h2 .dim{color:#6A6255}
.principles{display:grid;grid-template-columns:1.1fr 1fr;gap:clamp(36px,6vw,96px);margin-top:clamp(48px,7vw,88px);align-items:start}
.principles p{color:var(--gray);font-size:19px;margin:0}
.principles ul{list-style:none;margin:0;padding:0}
.principles li{display:flex;justify-content:space-between;align-items:baseline;gap:16px;padding:18px 0;border-top:1px solid var(--line);font-weight:850;font-stretch:68%;text-transform:uppercase;font-size:clamp(26px,2.8vw,38px);line-height:1}
.principles li:last-child{border-bottom:1px solid var(--line)}
.principles li s{text-decoration:line-through;text-decoration-color:var(--gold);text-decoration-thickness:3px;color:#7A7263}
@media (max-width:860px){.principles{grid-template-columns:1fr}}

/* ---------- steps ---------- */
.steps{display:grid;grid-template-columns:repeat(4,1fr);border-top:2px solid var(--bk)}
.step{padding:28px 26px 8px 0}
.step+.step{padding-left:26px;border-left:1px solid var(--line-l)}
.step .n{display:block;font-weight:850;font-stretch:66%;font-size:64px;line-height:.8;color:var(--bk);margin-bottom:28px}
.step h3{font-size:clamp(24px,2.2vw,30px);line-height:.95;margin-bottom:12px}
.step p{font-size:16px;color:var(--gray-l);margin:0}
@media (max-width:980px){.steps{grid-template-columns:1fr 1fr}.step:nth-child(3){padding-left:0;border-left:0}.step{padding-bottom:36px}.step:nth-child(n+3){border-top:1px solid var(--line-l)}}
@media (max-width:600px){.steps{grid-template-columns:1fr}.step,.step+.step{padding:24px 0 28px;border-left:0}.step+.step{border-top:1px solid var(--line-l)}.step .n{font-size:48px;margin-bottom:14px}}

.bonus{margin-top:clamp(48px,7vw,88px);background:var(--bk);color:var(--wh);border-radius:24px;display:grid;grid-template-columns:auto 1fr;gap:clamp(20px,4vw,64px);align-items:center;padding:clamp(28px,4.5vw,56px)}
.bonus .tag{font-weight:850;font-stretch:66%;text-transform:uppercase;font-size:clamp(38px,4.4vw,64px);line-height:.86;color:var(--gold)}
.bonus h3{font-size:clamp(26px,2.6vw,36px);line-height:.95;margin-bottom:12px}
.bonus p{color:var(--gray);margin:0;font-size:17px;max-width:36em}
@media (max-width:900px){.bonus{grid-template-columns:1fr}}
.also{margin-top:26px;font-size:16px;color:var(--gray-l)}
.also b{color:var(--bk)}

/* ---------- founder ---------- */
.founder .grid{display:grid;grid-template-columns:minmax(240px,340px) 1fr;gap:clamp(40px,7vw,120px);align-items:center}
.founder h2{font-size:clamp(52px,7vw,104px);margin-bottom:24px}
.founder .bio{color:var(--gray);font-size:19px;max-width:32em}
.founder blockquote{margin:30px 0 0;padding:26px 0 0;border-top:1px solid var(--line);font-size:clamp(22px,2.2vw,28px);line-height:1.3;font-weight:500;max-width:24em}
.founder cite{display:flex;align-items:center;gap:10px;margin-top:16px;font-style:normal;font-size:13px;font-weight:700;letter-spacing:.14em;text-transform:uppercase;color:var(--gray)}
.stat-card{aspect-ratio:9/16;border-radius:var(--r);background:linear-gradient(180deg,#26221A,#16130D);box-shadow:inset 0 0 0 1px var(--line);display:flex;flex-direction:column;justify-content:flex-end;padding:24px;position:relative;overflow:hidden}
.stat-card .tl{position:absolute;top:18px;left:18px;display:flex;align-items:center;gap:8px;font-size:12px;font-weight:700;letter-spacing:.14em;text-transform:uppercase;color:var(--gray)}
.stat-card b{font-weight:850;font-stretch:62%;font-size:clamp(96px,10vw,140px);line-height:.8}
.stat-card>span{display:block;margin-top:16px;color:var(--gray);font-size:16px;border-top:1px solid var(--line);padding-top:14px}
@media (max-width:820px){.founder .grid{grid-template-columns:1fr}.founder .grid>:first-child{max-width:280px}}

/* ---------- faq ---------- */
.faq-wrap{display:grid;grid-template-columns:1fr 1.7fr;gap:clamp(40px,6vw,96px);align-items:start}
.faq-wrap .head{margin:0;display:block}
@media (min-width:901px){.faq-wrap .head{position:sticky;top:110px}}
.faq{border-top:2px solid var(--bk)}
.faq details{border-bottom:1px solid var(--line-l)}
.faq summary{list-style:none;cursor:pointer;display:flex;justify-content:space-between;align-items:center;gap:24px;padding:24px 0;font-weight:700;font-size:clamp(19px,1.8vw,22px);line-height:1.25}
.faq summary::-webkit-details-marker{display:none}
.faq summary::after{content:"";flex:none;width:30px;height:30px;border-radius:50%;background:var(--bk) url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 12 12'%3E%3Cpath d='M6 1v10M1 6h10' stroke='%23fff' stroke-width='1.6'/%3E%3C/svg%3E") center/11px no-repeat;transition:transform .25s,background-color .25s}
.faq details[open] summary::after{transform:rotate(45deg);background-color:var(--gold)}
.faq .a{padding:0 0 26px;max-width:44em;color:var(--gray-l);font-size:17px}
.faq .a p:last-child{margin:0}
@media (max-width:900px){.faq-wrap{grid-template-columns:1fr}}

/* ---------- contact ---------- */
.contact .grid{display:grid;grid-template-columns:1.3fr 1fr;gap:clamp(48px,7vw,110px)}
.contact h2{font-size:clamp(52px,7.4vw,116px);margin-bottom:22px}
.contact .intro{color:var(--gray);font-size:19px;max-width:30em;margin-bottom:40px}
.form{display:grid;grid-template-columns:1fr 1fr;gap:16px 14px;align-items:end}
.field{display:flex;flex-direction:column;gap:8px}
.field.full{grid-column:1/-1}
.field label{font-size:12px;letter-spacing:.14em;text-transform:uppercase;font-weight:700;color:var(--gray)}
.field label i{font-style:normal;text-transform:none;letter-spacing:0;font-weight:400;opacity:.8}
.field input,.field textarea{font:inherit;font-size:17px;color:var(--wh);background:var(--bk2);border:1px solid var(--line);border-radius:12px;padding:15px 16px;transition:border-color .2s,background .2s;width:100%}
.field textarea{resize:vertical;min-height:88px}
.field input:focus,.field textarea:focus{outline:0;border-color:var(--gold);background:#1F1B14}
.field input::placeholder,.field textarea::placeholder{color:#6F675A}
.form .btn{grid-column:1/-1;justify-self:start;margin-top:10px}
.form .fine{grid-column:1/-1;font-size:14px;color:var(--gray);margin:4px 0 0}
.form .fine a{color:var(--gray)}
.form-msg{grid-column:1/-1;font-size:15px;margin:0}
.form-msg:empty{display:none}
.form-msg.err{color:var(--gold-hi)}
.hp{position:absolute!important;left:-9999px!important;width:1px;height:1px;overflow:hidden}
@media (max-width:600px){.form{grid-template-columns:1fr}}

.direct h3{font-size:13px;font-stretch:100%;letter-spacing:.16em;font-weight:700;color:var(--gray);margin:0 0 14px;line-height:1.4}
.direct a.row{display:flex;justify-content:space-between;align-items:center;gap:16px;padding:22px 0;border-bottom:1px solid var(--line);text-decoration:none;transition:padding .2s}
.direct a.row:first-of-type{border-top:1px solid var(--line)}
.direct a.row:hover{padding-left:6px}
.direct a.row:hover b{color:var(--gold)}
.direct a.row span{font-size:12px;color:var(--gray);letter-spacing:.1em;text-transform:uppercase;font-weight:700}
.direct a.row b{font-weight:850;font-stretch:72%;text-transform:uppercase;font-size:clamp(24px,2.4vw,32px);line-height:1;transition:color .2s}
.direct address{font-style:normal;color:var(--gray);font-size:16px;margin-top:26px;line-height:1.6}
@media (max-width:900px){.contact .grid{grid-template-columns:1fr}}

/* ---------- footer ---------- */
.ftr{border-top:1px solid var(--line);padding:44px 0 110px;font-size:14px;color:var(--gray)}
.ftr .wrap{display:flex;flex-wrap:wrap;justify-content:space-between;gap:28px}
.ftr a{text-decoration:none;color:var(--gray)}
.ftr a:hover{color:var(--wh)}
.ftr ul{list-style:none;margin:0;padding:0;display:flex;flex-wrap:wrap;gap:10px 24px}
.ftr p{margin:0;line-height:1.7}
.ftr .logo{font-size:18px;color:var(--wh);margin-bottom:10px}
@media (min-width:761px){.ftr{padding-bottom:44px}}

/* ---------- mobile sticky CTA ---------- */
.sticky{position:fixed;left:12px;right:12px;bottom:calc(12px + env(safe-area-inset-bottom));z-index:60;display:none;grid-template-columns:1fr auto;gap:8px;transform:translateY(160%);transition:transform .35s cubic-bezier(.2,.7,.2,1)}
.sticky.on{transform:none}
.sticky a{display:flex;align-items:center;justify-content:center;gap:8px;padding:16px 20px;border-radius:999px;font-weight:700;font-size:14px;letter-spacing:.06em;text-transform:uppercase;text-decoration:none;box-shadow:0 10px 30px rgba(0,0,0,.45)}
.sticky .s1{background:var(--gold);color:var(--bk)}
.sticky .s2{background:#26221A;color:var(--wh);box-shadow:inset 0 0 0 1px var(--line),0 10px 30px rgba(0,0,0,.45)}
.sticky svg{width:18px;height:18px}
@media (max-width:760px){.sticky{display:grid}}

/* ---------- sub pages ---------- */
.page-hero{padding:clamp(130px,16vw,190px) 0 clamp(56px,7vw,88px)}
.page-hero h1{font-size:clamp(56px,9vw,140px);max-width:9em}
.page-hero .lead{font-size:clamp(18px,1.5vw,21px);color:#D9D2C3;max-width:34em;margin:28px 0 0}
.crumbs{font-size:13px;font-weight:600;letter-spacing:.1em;text-transform:uppercase;color:var(--gray);margin-bottom:26px}
.crumbs a{text-decoration:none}
.crumbs a:hover{color:var(--wh)}

.cs{display:grid;grid-template-columns:minmax(220px,300px) 1fr;gap:clamp(32px,6vw,96px);padding:clamp(48px,6vw,80px) 0;border-top:1px solid var(--line);align-items:start}
.cs h2{font-size:clamp(46px,6vw,88px);margin-bottom:12px}
.cs .meta{font-size:13px;letter-spacing:.1em;text-transform:uppercase;font-weight:600;color:var(--gray);margin-bottom:32px}
.cs .figs{display:flex;flex-wrap:wrap;gap:24px 52px;margin-bottom:28px}
.cs .figs b{display:block;font-weight:850;font-stretch:66%;font-size:clamp(52px,6vw,88px);line-height:.85}
.cs .figs span{display:block;font-size:13px;color:var(--gray);margin-top:10px;max-width:14em;letter-spacing:.04em}
.cs h3{font-size:13px;font-stretch:100%;letter-spacing:.16em;font-weight:700;color:var(--gold);margin:26px 0 6px;line-height:1.4}
.cs p{font-size:17px;max-width:40em;color:#D9D2C3}
@media (max-width:820px){.cs{grid-template-columns:1fr}.cs .reel{max-width:260px}}

.more ul{list-style:none;margin:0;padding:0;border-top:2px solid var(--wh)}
.more li{display:grid;grid-template-columns:minmax(200px,1.1fr) minmax(160px,1fr) 2fr;gap:8px 32px;padding:22px 0;border-bottom:1px solid var(--line);align-items:baseline}
.more b{font-weight:850;font-stretch:68%;text-transform:uppercase;font-size:28px;line-height:1}
.more span{font-size:13px;letter-spacing:.08em;text-transform:uppercase;font-weight:600;color:var(--gray)}
.more p{margin:0;font-size:16px;color:#D9D2C3}
@media (max-width:760px){.more li{grid-template-columns:1fr;gap:6px}}

.why{display:grid;grid-template-columns:repeat(3,1fr);border-top:2px solid var(--bk)}
.why div{padding:28px 28px 0 0}
.why div+div{padding-left:28px;border-left:1px solid var(--line-l)}
.why h3{font-size:clamp(26px,2.6vw,36px);margin-bottom:14px}
.why p{font-size:16px;color:var(--gray-l);margin:0}
@media (max-width:860px){.why{grid-template-columns:1fr}.why div,.why div+div{padding:24px 0 28px;border-left:0}.why div+div{border-top:1px solid var(--line-l)}}

.get{list-style:none;margin:0;padding:0;border-top:2px solid var(--wh);columns:2;column-gap:56px}
.get li{break-inside:avoid;padding:18px 0;border-bottom:1px solid var(--line);display:flex;gap:14px;align-items:center;font-size:17px}
.get li .dot{width:8px;height:8px}
@media (max-width:700px){.get{columns:1}}

.prose{max-width:44em}
.prose h2{font-size:clamp(36px,4.4vw,56px);margin:64px 0 18px}
.prose h2:first-child{margin-top:0}
.prose h3{font-size:22px;font-stretch:80%;margin:30px 0 8px;line-height:1}
.prose p,.prose li{font-size:17px;color:var(--gray-l)}
.prose a{color:var(--bk);font-weight:600}

.thanks{min-height:86svh;display:flex;align-items:flex-end}

/* ---------- reveal ---------- */
.js .rv{opacity:0;transform:translateY(22px);transition:opacity .8s cubic-bezier(.2,.7,.2,1),transform .8s cubic-bezier(.2,.7,.2,1)}
.js .rv.in{opacity:1;transform:none}
@media (prefers-reduced-motion:reduce){.js .rv{opacity:1;transform:none;transition:none}}

/* proof link + founder photo */
.cs .proof{display:inline-flex;margin-top:22px;font-size:13px;font-weight:700;letter-spacing:.08em;text-transform:uppercase;text-decoration:none;border-bottom:2px solid var(--gold);padding-bottom:3px}
.cs .proof:hover{color:var(--gold)}
.founder-img img{object-position:50% 30%}